On May 5th, McDonald's announced that Jackson Yee, born after 00, became the brand spokesperson, and released a brand-new brand concept, promising to open more than 1800 "green restaurants" by 2022. Announcing that Jackson Yee has become the new brand spokesperson, McDonald's said that as a young idol, Jackson Yee's experience of loving challenges and constantly expanding his own boundaries is consistent with McDonald's brand concept.

McDonald's restaurant was translated as "McDonald's fast food" in Chinese mainland in the early days, and it was not until the later period that the present Hong Kong-style translation was adopted. In the folk, because McDonald's and "Peony House" are similar in pronunciation, Peony House is also regarded as another name of McDonald's, but it is not common.

Brand characteristics of McDonald's:

McDonald's is a large multinational chain restaurant in the world. 1955 was founded in Chicago, USA, with about 30,000 branches around the world. Mainly selling hamburgers, as well as French fries, fried chicken, soft drinks, iced products, salads, fruits and other fast food. Most McDonald's fast food restaurants provide English translation of the drive-in counter, which means you can buy food without getting off the bus.

Customers can drive to the door to order food, then bypass the restaurant and pick up the meal at the exit. At the same time, they can provide indoor dining and sometimes outdoor seats. Drive-in restaurants usually have several independent stations: parking, checkout and pick-up points. Generally, the latter two stations will be merged. Because McDonald's regularly sells carbonated drinks provided by Coca-Cola Company, McDonald's has actually formed a strategic alliance with Coca-Cola.

Reference to the above content: Baidu Encyclopedia-McDonald's